Conversion Rate Optimization Basics It’s a great feeling when you get your new website online or an updated version of your website has gone live. Now, you’re ready to make some sales. So, what do you do when you realize you’re getting traffic but aren’t making any sales? You begin […]
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Digital Marketing Budget Allocation Tips Virtually all Americans now own a cell phone and 85% of them own an internet-connected smartphone. That figure stood at just 35% as recently as 2011. This surge in online access provides businesses with new and exciting ways to connect with their customers, and it
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5 Benefits of Local SEO When you think of SEO, you probably only think about putting your business’ website online and showing up on page 1 of Google search. Lofty goals! But there is more to SEO! Local SEO is an important strategy, even for businesses that don’t just serve
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How to Market a Subscription Service Business – SEO & Beyond A subscription box service is a rapidly growing way to attract new business. In fact, since this niche-marketing tool went live in 2004, interest has skyrocketed. Between 2014 and 2018 alone, engagement grew by an astounding 890 percent. And,
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The Impact of Smart Content Marketing on Your Website’s Growth One of the most powerful levers for organic growth today is smart content marketing—a content strategy that starts with website architecture, not just individual blog posts. When your topics are structured into clear clusters and interlinked logically, your content becomes
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Local SEO TIPS for Small Businesses in Putnam County NY So you have your own business. That’s awesome. But now, when you do a Google search, your business is nowhere to be found…..How can that be? I do see all my competitors, but where am I? This is a very
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